Esri Can’t Be Stopped

Esri CEO, Jack Dangermond, at the Altar of Arc. Source.

What is Esri?

ArcGIS toaster ovens, ArcGIS scented candles, ArcGIS coffins, etc.

Patience, Rewarded

How The Beast was Built

Become a Category King

Focus on Overlooked Markets

Page after page of Esri contracts in the public record, most worth millions of dollars…

Build a Community

The snake pit — ahem, exhibit hall — at Esri UC, 2019. Photo borrowed from Esri’s Flickr account.

Expand by Franchising

Embrace Professional Services

There are Worse Tyrants

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